How to Set Up a Blog on Squarespace: A Step-by-Step Guide
Blogging is one of the most effective ways to share insights, boost your SEO, and connect with your audience. Squarespace makes it easy to set up and manage a blog—even if you’re just starting out.
In this blog post, we’ll walk you through how to create a blog page, write your first post, and customize your blog layout in Squarespace 7.1.
Steps to follow…
Steps to Set Up a Blog Page in Squarespace 7.1
Log in to your Squarespace account by visiting Squarespace.com and opening the website you want to add a blog to.
From the left-hand panel, click on Pages.
Click the + (plus) icon to add a new page and choose Blog from the page types.
Name your blog page (for example: “Blog” or “Insights”) and click Done.
This creates a dedicated blog page where your posts will be published and organized.
Steps to Add Your First Blog Post
From your newly created blog page, click Add Post in the top-left area of the blog dashboard.
A blank post editor will open. Here, you can:
Add a Title for your blog post
Insert text, images, videos, or code blocks
Format the content using headings, bullets, and quotes
Set the author name, categories, and tags under the Post Settings
Upload a thumbnail image for your post preview
Once your content is ready, click Publish (or Save as Draft if you want to come back later).
How to Customize Your Blog Layout and Settings
From the left-hand menu, go to Design > Site Styles.
Click on your blog page to preview it.
Use the style editor to adjust font sizes, thumbnail display, spacing, and post metadata layout.
You can also go to Settings > Blogging to enable or disable features like:
Comments
Social sharing buttons
Post URL formatting
RSS feed options
These adjustments ensure your blog matches your overall website design and brand style.
Our Experience With This Effect
Setting up a blog on Squarespace is a seamless experience. Whether you’re a business owner sharing updates or a creative professional publishing thought leadership content, Squarespace’s blogging tools offer flexibility and ease.
We’ve used this feature across many client projects to drive organic traffic, boost SEO, and establish thought leadership—all while keeping things beautifully on-brand.
Frequently Asked Questions
-
Squarespace 7.1 only supports one main blog page per website, but you can display posts in different sections using Summary Blocks. To learn how to organize blog content across multiple pages, check out our guide on organizing blog posts using tags and categories.
-
Use a Summary Block on any page and set it to display content from your main blog. You can filter posts by tag or category, so only relevant posts show up. This helps you feature blog content on product pages, landing pages, or category-specific pages.
-
Squarespace includes several built-in SEO features like clean URLs and mobile-friendly design. However, it’s important to manually set SEO titles, descriptions, and image alt text for each post.
-
Yes! In the post editor, click on the Settings gear icon, then go to the Post tab and select a future Publish Date and Time. Your post will go live automatically when the scheduled time arrives.
-
While Squarespace offers an intuitive blogging interface, it may lack some of the advanced features of platforms like WordPress (e.g., plugin support, advanced CMS tools). However, for most businesses and creatives, its visual design tools and ease of use make it a powerful blogging solution—especially when paired with clean design and consistent formatting.
Need Help? Contact Razor Web Design
If you need assistance with setting up your Squarespace blog, writing SEO-friendly posts, or customizing your blog layout, Razor Web Design is here to help. Whether you're building your blog from scratch or integrating it into an existing site, we can help you create a beautiful and strategic blog experience.
Next Step…
Take advantage of our FREE 15-minute Discovery & Insights call. We’ll discuss how to set up a content strategy that works for your brand and show you how to get the most out of your Squarespace blog.
